CRM & Sales Operations for B2B Teams

Stop guessing what’s going to close.

Your CRM is full, but your forecast still changes every Monday. We fix the sales process behind it, then configure your CRM system around it, so your team works in one place and you see the real pipeline.

Book a CRM Consultation
  • 30-minute intro call
  • No commitment
  • We reply within 1 business day

Vymir (VIH-meer) is Ukrainian for “measurement”.

If this sounds like your team, the problem isn’t the CRM.

  • “I don’t trust the forecast.”

    Every manager qualifies deals differently, so the pipeline number is a guess.

    Result: missed targets and awkward board conversations.

  • “Deals die and nobody knows why.”

    There are no clear stage criteria, so deals sit for weeks or disappear.

    Result: revenue you counted on never arrives.

  • “My reps spend half their day on admin.”

    Follow-ups, handoffs, and data entry are manual.

    Result: less time selling, and leads falling through the cracks.

  • “Reports take half a day to build.”

    Data lives in the CRM, Excel, and people’s heads.

    Result: decisions made on old or incomplete information.

  • “We bought a CRM, but nobody uses it.”

    It was set up around the tool, not around how your team sells.

    Result: you pay for software and still work in spreadsheets.

These aren’t software problems. They’re process problems, and that’s where we start.

What your sales team looks like with a process that works

BeforeAfter
Forecast based on gut feelingConsistent deal qualification and more reliable forecasting
Leads assigned manually, some lostAutomatic routing, every lead has an owner and a next step
Reports built by handLive dashboards: pipeline, conversion, rep activity
CRM filled in “when there’s time”Simple rules your team actually follows
You depend on one person who “knows the system”Documented process, so your system doesn’t depend on one person

Pick the starting point that fits your situation.

CRM Audit

“We have a CRM and a mess. Where do we start?”

You get
A review of your CRM, sales process, and reports; the top gaps ranked by business impact; a prioritized action plan.
Best for
Teams that already have a CRM but don’t trust their data or forecast.

You can fix things yourself with the plan, or hire us to do it.

CRM Setup & Redesign

“We need to rebuild it properly, or set up a CRM from scratch.”

You get
A designed sales process and pipeline, a configured CRM with automation and routing, migrated data, dashboards, and team training.
Best for
Teams starting with a CRM, switching systems, or rebuilding a setup that no longer fits.

Your team is trained and ready to use it from day one.

Ongoing CRM & Sales Ops Support

“We don’t want it to fall apart again in six months.”

You get
CRM administration, continuous process and workflow improvements, data quality control, regular reporting.
Format
Monthly support, scope agreed to fit your team.

You get a sales-ops partner without hiring a full-time admin.

Not sure where to start? We’ll help you pick the right starting point.

Book a CRM Consultation

From chaos to a working system

  1. Review

    We look at your process, CRM, and data.

    You get a clear picture of what’s broken and why.

  2. Design

    We agree on pipeline stages, qualification rules, and ownership.

    You get a process on paper before anything is configured.

  3. Implement

    We configure the CRM, automation, and reports, and train your team.

    You get a system your reps will actually use.

  4. Support

    We keep it running as your business changes.

    You get a CRM that stays useful over time.

Built by people who’ve run sales, not just configured software.

We combine hands-on B2B sales experience with CRM and sales operations expertise. We build the process first and the system around it, so what we deliver works in daily sales practice.

Case study: QA/AQA boutique serving B2B clients worldwide

Challenge
No defined sales process, CRM architecture, or system to manage the pipeline.
What we did
Built the sales process from the ground up, defined CRM rules, and designed the CRM architecture with a clear forecasting model and reporting.
Result
A transparent, documented CRM process, reliable forecasting, and a win rate that grew from 10% to 40%.
Systems
HubSpot, ClickUp
Integrations
Native HubSpot–Jira integration, CRM workflow automation

FAQ

Do we have to switch our CRM?

Not necessarily. Most problems come from the process, not the tool. The CRM Audit shows whether your current CRM can do the job. We recommend a change only if it can’t.

Why not hire a RevOps manager instead?

You can, and we’ll work with them. We bring a process that’s already been built and tested from zero, so your hire doesn’t have to figure it out alone. For teams that don’t need a full-time role yet, ongoing support covers it.

How much of my team’s time will this take?

Little at the start: one conversation with sales leadership, then short working sessions on stages and rules. Reps get involved at training, once the system is ready.

We tried a CRM project before and it didn’t work.

Usually the tool wasn’t the cause. Projects fail when the process was never defined or the team wasn’t trained. The CRM Audit shows what actually broke.

Tell us what’s not working in your sales process.

A few lines is enough. We’ll reply within 1 business day with initial thoughts and a suggested next step.